About Us

For over a decade, I've helped athletes of all ages improve their understanding of the game, utilize proper mechanics, maximize their speed, jump higher, grow stronger, and become more athletic. I've done this by training them directly. For years, I've watched athletes with improper mechanics, impatience on the floor and not understanding the difference between recreational basketball and organized play. They couldn't translate off the court performance into games. Key fundamentals were also missing. They weren't reaching their full potential. This is where I needed to step in and help make an impact. 

Coach D is licensed by USA Basketball as a Coach and Trainer and brings a wealth of experience in player development and personal training.

Find Coach D here (enter Darren Cox for the State of Florida):

https://community.usab.com/searches/coach/

We help our athletes strengthen their skills by incorporating everything from speed training, power, explosiveness, flexibility, mobility, agility, jumping and more. 

We will always place people at the center of what we do. We are customer-driven and people always come first. We value relationships and feedback. We strive to cultivate an environment that truly reflects the communities in which we serve, recognizing that a diverse athlete population thrives under the guidance of a diverse team coaches and other mentors.

We place high value on character and it is the driving force of our identity.

We hold each other accountable which helps drive our success. We foster an environment that pushes each person to reach their full potential and we challenge behaviors that compromise our ability to become great.

We foster a team-oriented environment full of support and resources that lives by the motto, "Never leave anyone behind".

We make calculated decisions and try to measure growth in a meaningful and purposeful way. We strive to remove bias in our program and allow our athletes to build confidence through tangible data.

Confidence and resiliency are at the core of what we're all about. Let's be great together!